Sony’s eReader software was rejected from Apple’s App Store. This is because it offered purchasing within the App that was not via Apple’s In-App Purchase.
There are other eReaders in the App Store, but they don’t offer purchasing via the App. To purchase Amazon books a user has to go to Amazon’s webpage and purchase there.
So what’s the big deal? It’s actually simple. Simplicity, security, and liability.
In App Purchase is a system that Apple put in place to make purchasing on the iPhone a simple, secure, and consistent experience. If there’s ever a problem, Apple can fix it directly and quickly, so their customers will stay as happy/satisfied as possible.
And how do the other ebook vendors handle purchases? They open a web view in the app and allow users to purchase from their web pages. Then the App simply verifies that they have the right to the content and it downloads it.
There’s the argument that Web View is a worse user experience, and some suggest that Apple is “Forcing” app developers to use it. That’s just flat wrong. Much of why In App purchases are considered better is because of the “simplicity” and “consistency” maintained by Apple. Blocking 3rd party software vendors from implementing a variety of In App purchase schemes is a major of achieving & maintaining “consistency”. If anything, Apple is “Allowing” app developers to offer Web View purchase solutions, in direct opposition to the goal of simplicity and consistency.
source: appy geek
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